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Posted: 10:54 a.m. Wednesday, Dec. 8, 2010
By Laura Peters
Marketing ADvisor, David Russell of AM 580 WDBO is joined by special guest host, Andrew Hooper, from Refresh Computers and Electronics, to discuss marketing for 2011.
Show Topic: Looking Ahead at Marketing for 2011
Andrew's 7 Tips For a Successful Business
1) One of the most important facets of a successful business is to determine and narrow down your customer base.
2) Ask employees and customers for suggestions and creative criticism.
3) Always practice what you preach.
4) Make sure you provide quality products and services that will allow you to receive good recommendations.
5) Provide the services and products you advertise.
6) Ask yourself what your customers are looking for and what do they need, even if it means changing your product line and services.
7) Use consistent branding throughout your store. (e.g. the same uniforms at all stores)
One of the most important aspects of looking ahead and planning the marketing strategies for 2011 is to review the past year and to take a look at what was good and bad. Looking at monthly sales and comparing months and the marketing and advertising strategies used, can indicate what worked best and what can be used again.
Contact the Marketing ADvisors at 321-281-2011 or email the marketingadvisors@wdbo.com, to receive free advertising, marketing, and promotion advice.
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